{"title":"Hyeja","description":"\u003cp\u003e\u003cstrong\u003eEssential Korean skincare, vegan and dermatologically tested\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eDiscover HYEJA [惠慈]: the Korean skincare brand born from the encounter between tradition, science, and modern sensibility. A minimalist approach to skin care, with authentic ingredients carefully selected to respect even the most delicate skin.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eThe HYEJA philosophy\u003c\/strong\u003e\u003cbr\u003eEvery HYEJA formula is vegan, dermatologically tested, and developed with a minimalist approach, to offer visible results without stressing the skin. Light textures, natural scents, and sustainable packaging transform the daily routine into a true moment of balance and well-being.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eSlow beauty, conscious care\u003c\/strong\u003e\u003cbr\u003eChoosing HYEJA means treating yourself to clean, conscious, and refined skincare, inspired by the Korean philosophy of slow beauty, where skin care becomes a ritual of harmony.\u003c\/p\u003e\u003cp\u003eDiscover the complete HYEJA range and start your journey towards healthy, balanced, and radiant skin.\u003c\/p\u003e","products":[{"product_id":"matcha-mud-cream-mask","title":"Matcha Mud Cream Mask","description":"\u003cp\u003e HYEJA Matcha Gentle Mud Cream Mask is an innovative face mask that combines the antioxidant power of matcha with the purest mineral clays to offer a complete purification and skin well-being treatment.\u003c\/p\u003e\n\n\n \u003cp\u003eIts creamy, soft texture delicately envelops the skin, detoxifying it without stripping it, absorbing impurities and excess sebum. Niacinamide and shea butter help even out the complexion and maintain hydration, while soothing botanical extracts comfort and soothe any irritation. The result is visibly brighter, softer, and more balanced skin, perfect for those seeking a natural, gentle, and regenerating skincare ritual.\u003c\/p\u003e\n\n\n\u003cp\u003e \u003cstrong\u003eKey Benefits\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cul\u003e\n\n\u003cli\u003e Gently purifies and detoxifies\u003c\/li\u003e\n\n\u003cli\u003e Refines pores and balances sebum\u003c\/li\u003e\n\n\u003cli\u003e Leaves skin soft, bright and fresh\u003c\/li\u003e\n\n\u003cli\u003e Suitable for sensitive, combination or oily skin\u003c\/li\u003e\n\n\u003cli\u003e Vegan and fragrance-free formula\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\n\u003cp\u003e 110 ml\u003c\/p\u003e","brand":"Hyeja","offers":[{"title":"Default Title","offer_id":56926378918271,"sku":"HMMCM","price":41.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0980\/3907\/1103\/files\/vegan-ginseng-hpr-retinoid-bakuchiol-nutrient-face-oil_e9ec3f69-c7a6-470e-ade3-920063a130b4.png?v=1774715018"},{"product_id":"ginseng-hpr-retinoid-bakuchiol-face-oil","title":"Ginseng HPR Retinoid + Bakuchiol Face Oil","description":"\u003cp\u003eHYEJA Ginseng HPR Retinoid + Bakuchiol Face Oil is an innovative facial oil that combines the revitalizing energy of ginseng with HPR Retinoid technology and bakuchiol, a natural alternative to retinol.\u003c\/p\u003e\n\n\n\u003cp\u003e This lightweight, absorbent formula stimulates cell renewal, reduces signs of aging, and improves skin elasticity without irritating it. Rich in nutrients, antioxidants, and hydrating ingredients, it leaves skin radiant, smooth, and healthy-looking, making it ideal as a daily regenerating treatment or as part of your evening skincare routine.\u003c\/p\u003e\n\n\n\u003cp\u003e \u003cstrong\u003eKey Benefits\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cul\u003e\n\n\u003cli\u003e Stimulates cell renewal\u003c\/li\u003e\n\n\u003cli\u003e Reduces fine lines and wrinkles\u003c\/li\u003e\n\n\u003cli\u003e Improves elasticity and firmness\u003c\/li\u003e\n\n\u003cli\u003e Bright and smooth skin\u003c\/li\u003e\n\n\u003cli\u003e Vegan, gentle and non-irritating formula\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\n\u003cp\u003e 50 ml\u003c\/p\u003e","brand":"Hyeja","offers":[{"title":"Default Title","offer_id":56926383014271,"sku":"GHRB","price":53.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0980\/3907\/1103\/files\/vegan-ginseng-hpr-retinoid-bakuchiol-nutrient-face-oil.png?v=1774714890"},{"product_id":"rice-probiotics-gentle-ferment-cream","title":"Rice Probiotics Gentle Ferment Cream","description":"\u003cp\u003eHYEJA Vegan Rice Probiotics Gentle Ferment Cream is a hydrating face cream inspired by the Korean tradition of fermented rice, formulated to give the skin deep hydration and a natural \"glow\" effect without weighing it down.\u003c\/p\u003e\n\n\n\u003cp\u003e Its light and soft texture absorbs quickly, leaving skin nourished, soft, and plump. The combination of rice, bifida, and galactomyces probiotics helps support the balance of the skin's microbiome, while niacinamide, ceramides, and squalane strengthen the skin's natural barrier and promote radiance and comfort. Perfect for those seeking a gentle yet powerful daily cream.\u003c\/p\u003e\n\n\n\u003cp\u003e \u003cstrong\u003eKey Benefits\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cul\u003e\n\n\u003cli\u003e Intensely and long-lasting hydration\u003c\/li\u003e\n\n\u003cli\u003e Supports the skin barrier and microbiome health\u003c\/li\u003e\n\n\u003cli\u003e Light texture with quick absorption\u003c\/li\u003e\n\n\u003cli\u003e Visibly softer, smoother and more radiant skin\u003c\/li\u003e\n\n\u003cli\u003e Vegan, cruelty-free formula with no added fragrance\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\n\u003cp\u003e 85 ml\u003c\/p\u003e","brand":"Hyeja","offers":[{"title":"Default Title","offer_id":56926384980351,"sku":"RPGFC","price":41.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0980\/3907\/1103\/files\/vegan-rice-probiotics-gentle-ferment-cream.png?v=1774714770"},{"product_id":"lotus-purifying-pha-mist","title":"Lotus Purifying PHA Mist","description":"\u003cp\u003e HYEJA Lotus Purifying PHA Mist is a multifunctional facial mist that combines lotus flower extract, known for its purifying and calming properties, with PHA (polyhydroxy acids) — an ultra-gentle chemical exfoliant tolerated even by sensitive skin.\u003c\/p\u003e\n\n\n\u003cp\u003e It leaves skin instantly refreshed, soothed, and more even-toned, helping remove surface impurities and promoting a radiant, smooth complexion. The lightweight, fragrance-free formula can be used as a toner after cleansing or throughout the day for a moment of comfort and freshness.\u003c\/p\u003e\n\n\n\u003cp\u003e \u003cstrong\u003eKey Benefits\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cul\u003e\n\n\u003cli\u003e Gentle exfoliation with PHA without irritation\u003c\/li\u003e\n\n\u003cli\u003e Calming thanks to lotus and chamomile extract\u003c\/li\u003e\n\n\u003cli\u003e Hydrates and refreshes with glycerin and aloe vera\u003c\/li\u003e\n\n\u003cli\u003e Offers relief from the sensation of skin stress\u003c\/li\u003e\n\n\u003cli\u003e Vegan, cruelty-free and fragrance-free\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\n \u003cp\u003e100 ml\u003c\/p\u003e","brand":"Hyeja","offers":[{"title":"Default Title","offer_id":56926387241343,"sku":"LPPM","price":39.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0980\/3907\/1103\/files\/vegan-lotus-gentle-purifying-pha-facial-mist.png?v=1774715362"},{"product_id":"heartleaf-niacinamide-calming-serum","title":"Heartleaf Niacinamide Calming Serum","description":"\u003cp\u003eHYEJA's Heartleaf Niacinamide Calming Serum is a soothing facial serum formulated to rebalance, hydrate, and improve the appearance of sensitive and stressed skin. Enriched with calming Heartleaf (Houttuynia Cordata) extract and brightening niacinamide, it helps reduce redness, even out skin tone, and strengthen the skin barrier. The lightweight texture absorbs quickly, leaving skin soft, fresh, and visibly healthier.\u003c\/p\u003e\n\n\u003cp\u003e \u003cstrong\u003eKey points\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\n\u003cli\u003e Soothes redness and irritation\u003c\/li\u003e\n\n\u003cli\u003e Evens out and brightens the complexion\u003c\/li\u003e\n\n\u003cli\u003e Strengthens the skin barrier\u003c\/li\u003e\n\n\u003cli\u003e Light texture with rapid absorption\u003c\/li\u003e\n\n\u003cli\u003e Suitable for sensitive skin\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003cp\u003e 95 ml\u003c\/p\u003e","brand":"Hyeja","offers":[{"title":"Default Title","offer_id":56926389961087,"sku":"HNCS","price":45.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0980\/3907\/1103\/files\/vegan-niacinamide-heartleaf-calming-serum.png?v=1774714640"},{"product_id":"rice-probiotics-cleansing-milk","title":"Rice Probiotics Cleansing Milk","description":"\u003cp\u003eHYEJA Rice Probiotics Cleansing Milk is a gentle cleansing milk formulated to effectively cleanse the skin while respecting its natural balance. Enriched with nourishing rice extract and a complex of rebalancing probiotics, it removes impurities, makeup residue, and excess sebum, leaving skin soft, hydrated, and soothed. Ideal for daily use, it helps strengthen the skin barrier and maintain a fresh, radiant complexion.\u003c\/p\u003e\n\n\u003cp\u003e \u003cstrong\u003eKey points\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\n\u003cli\u003e Gentle and nourishing cleansing\u003c\/li\u003e\n\n\u003cli\u003e Removes makeup and impurities without drying out\u003c\/li\u003e\n\n\u003cli\u003e Strengthens and rebalances the skin barrier\u003c\/li\u003e\n\n\u003cli\u003e Creamy and comfortable texture\u003c\/li\u003e\n\n\u003cli\u003e Also suitable for sensitive skin\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003cp\u003e 190 ml\u003c\/p\u003e","brand":"Hyeja","offers":[{"title":"Default Title","offer_id":56926394974591,"sku":"RPCM","price":39.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0980\/3907\/1103\/files\/vegan-rice-probiotics-gentle-micellar-cleansing-milk.png?v=1774715233"},{"product_id":"bamboo-peptides-barrier-sunscreen-spf50-pa","title":"Bamboo Peptides Barrier Sunscreen SPF50+ PA++++","description":"\u003cp\u003eHYEJA Bamboo Peptides Barrier Sunscreen SPF50+ PA++++ is a highly effective sunscreen designed to protect the skin from UVA and UVB rays, preventing premature damage and signs of aging. Enriched with bamboo peptides and skin barrier-strengthening ingredients, the lightweight, non-greasy formula hydrates, soothes, and keeps skin soft, radiant, and protected. Ideal for all skin types, including sensitive skin.\u003c\/p\u003e\n\n\u003cp\u003e \u003cstrong\u003eKey points\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\n\u003cli\u003e SPF50+ PA++++ sunscreen\u003c\/li\u003e\n\n\u003cli\u003e Strengthens the skin barrier\u003c\/li\u003e\n\n\u003cli\u003e Light, non-greasy texture\u003c\/li\u003e\n\n\u003cli\u003e Hydrates and soothes the skin\u003c\/li\u003e\n\n\u003cli\u003e Suitable for all skin types\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003cp\u003e 60 ml\u003c\/p\u003e","brand":"Hyeja","offers":[{"title":"Default Title","offer_id":56926398808447,"sku":"BPBS","price":41.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0980\/3907\/1103\/files\/vegan-bamboo-peptides-barrier-sunscreen-spf50.png?v=1774715112"},{"product_id":"yuja-vitamin-c-brightening-serum","title":"Yuja Vitamin C Brightening Serum","description":"\u003cp\u003eHYEJA's Yuja Vitamin C Brightening Serum is a brightening serum formulated to enhance complexion radiance and even skin tone. Enriched with vitamin C-rich Yuja extract and antioxidant active ingredients, it helps reduce dark spots, combat signs of fatigue, and protect skin from oxidative stress. The lightweight texture absorbs quickly, leaving skin fresh, smooth, and visibly brighter.\u003c\/p\u003e\n\n\u003cp\u003e \u003cstrong\u003eKey points\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\n\u003cli\u003e Brightens and evens out the complexion\u003c\/li\u003e\n\n\u003cli\u003e Helps reduce blemishes and discolorations\u003c\/li\u003e\n\n\u003cli\u003e Protective antioxidant action\u003c\/li\u003e\n\n\u003cli\u003e Light texture with rapid absorption\u003c\/li\u003e\n\n\u003cli\u003e Suitable for all skin types\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003cp\u003e 95 ml\u003c\/p\u003e","brand":"Hyeja","offers":[{"title":"Default Title","offer_id":56926399037823,"sku":"YVCS","price":45.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0980\/3907\/1103\/files\/vegan-yuja-vitamin-c-brightening-serum.png?v=1774714526"}],"url":"https:\/\/www.greensoulcosmetics.com\/en\/collections\/hyeja.oembed","provider":"Green Soul Cosmetics","version":"1.0","type":"link"}